Are you ready to build your fanbase?
Accelerate your growth on Spotify with Facebook ads
Learn the most effective music marketing method available to grow your fanbase, increase your income, and scale your business as an artist on Spotify.
From zero to over 350,000 streams!
Too many artists these days are relying on third parties to grow their Spotify streams and, ultimately, their businesses. They trade sound business-building principles for long-shot opportunities with lottery-ticket odds.
Playlisting, blogs, and asking for permission won't earn new fans, and it certainly won't help you build and scale a profitable business as an artist.
The only proven way to establish an income from streaming as an independent artist is to reach real people each and every day, earning their loyalty as fans and customers, one at a time.
And there's no better way to do that than with direct marketing via Facebook ads.
The Spotify Artist Accelerator will teach you to leverage the power of Facebook ads, alongside Spotify's own algorithmic playlists, to build your fanbase and increase your revenue, so you can move from making music as a hobby to making music as a business.
It's time to get paid for doing what you love.
There has never been a better time to be an independent artist
The average independent artist has more opportunity now than ever before. Streaming has truly democratized both music consumption and distribution.
As Spotify expands to every market across the globe, listeners are consuming more music than ever before and more artists are making more money than ever before.
So will this be the year you make your dreams a reality? Will this be the year you stop doing what you hate and start doing what you love?
The only one standing in your way is you!
Want a Free Sample?
Watch the video to see how I marketed my song "Hero" to 30,000 streams within the first month!
Stop asking for permission and start building your business
There's no longer any need to beg bloggers to feature your track, to fight for time with radio stations, or to pay your hard-earned money to Spotify playlisters, all with the hope that they might add your track to their blog, station or playlist.
Once you've learned to harness the power of Facebook and Instagram ads to grow your business as an independent artist, your only regret will be that you didn't take the leap sooner.
Stop playing the game according to their rules, and start winning according to yours.
It's time to be done with the gatekeepers for good.
Say hello to playlists that work
Most new artists rely on pitching their songs to individual playlist curators to get their music heard by new listeners.
The problem with this strategy is that it doesn't actually work!
Curated playlist listeners are largely passive by nature. More often than not, they put music on in the background and don't pay attention to what's playing at any given time. They may hear your song, but they have no idea who you are.
And on top of that, your music, your career, is at the mercy of the playlist curator. The moment they pull your song out of rotation, that's it––game over.
Spotify's algorithmic playlists, however, are a different story.
By harnessing the power of Spotify's highly effective algorithm, you are able to deliver your song directly into the libraries of listeners who are far more likely to not only love your track but to love you as an artist as well.
So quit rolling the dice on finding your audience, and start controlling your destiny with sound music marketing.
Meet your Instructor
Hi. I'm Tom.
From major label record deals and six-figure albums to buses, arenas, planes, and passports–I've done it all–and I left it all behind to forge a path as an independent artist and content creator because I fundamentally believe in the future of music, entrepreneurship, and the creator economy.
I'm convinced there has never been more opportunity to grow and scale your business as an independent artist than there is right now.
That's why I created the Spotify Artist Accelerator.
I'm here to help you win!
Here's what you can expect from the Spotify Artist Accelerator
Learn to create and optimize a Facebook ad account
Learn to advertise on Facebook
Learn to advertise on Instagram
Grow your following on Spotify
Create a winning advertising strategy
Generate more streams on Spotify
Understand how to build and scale your business
Identify and grow your fanbase
Retarget your listeners and followers
Build a machine to automate your growth
Learn sound music marketing principles
Increase revenue from your music business
01 - Introduction
Why this course
What to expect
What you'll need
02 - Setup
Creating a Facebook Business page
Facebook Business Manager setup
Making your Facebook ad account
Setting up a Facebook pixel
Creating an Instagram business account
Connecting Instagram to Business Manager
Setting up a ToneDen account
Connecting your domain to ToneDen
Creating a ToneDen Smart Link
Using the Event Test Tool
Aggregate Event setup
03 - Warm Up
Adding Spotify locations
Modifying Spotify locations
Creating your ads
A note on Detailed Targeting Expansion
Creating a Brand Awareness campaign
Brand Awareness ad set level
Brand Awareness ad level
Duplicating ad sets
Creating a Traffic campaign
Traffic ad set level
Traffic ad level
Creating a Spotify Growth campaign
Growth campaign ad set level
Growth campaign ad level
04 - Strategy
The waiting game
Analyzing your results
Making a custom audience from video views
Making a custom audience from content views
Making a lookalike audience from video views
Making a lookalike audience from content views
Refining ad set targeting
Split testing ad creative
Expanded Spotify territories targeting
Adding a lookalike audience ad set
Expanded lookalike ad set targeting
Analyzing results, part 2
Creating a Spotify Release campaign
Release campaign ad set level
Release campaign ad level
Adding additional ad sets
Updating audiences, part 2
Release Campaign examples
Adding new songs - the Snowball method
Keeping your best ad going - the Make It Take It method
Targeting specific territories for growth
Adjusting your budget
05 - Reference
How Spotify's algorithmic playlists actually work
Inside the Spotify Snowball method
Inside the Make It Take It music marketing method
How to plan your release strategy
Why only Stories placements?
Setting your expectations
Tracking your Spotify release data
Are you Ready??
Join the Spotify Artist Accelerator today, and get access to the most effective music marketing method available!
Limited Time Offer!
Earn new fans
Get more streams
Build your business
Frequently Asked Questions
Who is this course for?
This course is for anyone who wants to level up their music marketing efforts. It is designed to help you move from independent artist to entrepreneur. Whether you've never run ads in your life or you want to refine what you've been doing, this course will help musicians and marketers of all levels.
Who is this course not for?
This course is not for anyone who is looking to make a quick buck off of their music. This is a long-term strategy that requires patience and hard work. There's no playlist pitching or payola here. If you're looking for fast and easy, this isn't it.
Do I need any previous experience with ads?
No. This course is designed to get you started from square one. Each lesson builds upon the previous lessons to help you form a solid marketing foundation. The only thing you'll need is music that's been released and a little bit of graphic design knowledge to make your ads.
Can you guarantee results?
Unfortunately, no. Music is, by nature, subjective. Your results will depend largely on your song, your ad, and your effort. While the strategies in this course have been proven to be successful for many artists, all results are individual and yours may vary.
Can't I just learn all this for free on YouTube?
YouTube is an amazing resource, and, no doubt, some of what you'll learn in this course is available there. In fact, a lot of it is likely on my channel! But finding the answers on YouTube can be a labor-intensive, time-consuming process. The Spotify Artist Accelerator is designed to give you everything you need to succeed in one place, in an easy-to-navigate and referencable format.
How long will I be able to access the course?
You will have access to the Spotify Artist Accelerator course and the accompanying private community for life. Once you sign up, you can take the course as many times as you want, ask as many questions as you want, and reference any video you want, whenever you want.
Join the Spotify Artist Accelerator today!
REFUND POLICY: We are confident you will love the Spotify Artist Accelerator, but if at any point within the first 14 DAYS of purchasing this course, you are unsatisfied and have completed less than 25% of the curriculum, send us an email letting us know why and we will gladly refund your money.
DISCLAIMER: This page is owned and operated by Tom DuPree III and is in no way endorsed by, or affiliated with, Facebook or Spotify. Results shown are authentic and indicative of the potential of the training included in this course; however, results are not guaranteed. Your outcome will be determined by your own personal work ethic, quality of music, and quality of advertising. All businesses carry risk and each requires consistent effort and action to succeed. If you are not willing to accept those risks and responsibilities, please DO NOT PURCHASE THIS COURSE.